Internet Marketing Service Appleton WI
Hello and welcome to Local Ads Agency, helping local businesses online with internet marketing service Appleton WI. We help marketing businesses with web design, SEO, advertising, & GBP (Google Business Profile) help.
Digital Marketing in Appleton Wisconsin
You have a company and want real marketing online, one that is digital marketing local to your city. There are many ways to market these days, but some are better than others.
Some like using ads and others SEO with not only for their site but also GBP.
For advertising your company, there are many places you can be marketing. For instance, Facebook or Google, are usually the top two. There are tons of social networks out there that can have ads on them too. It all depends on what you are trying to achieve and what your budget is to start with them.
For SEO, this will help your site be optimized not only for the search engines but visitors too. If your site is search engine optimized properly, you could see your local company rank on Google on page one and that is where all the people searching for you are. In some cases with search engine optimization, once you achieve a great ranking online, ads may no longer be needed. And so your digital marketing solutions may just be search engine optimization.
Website design is not too difficult, but it does take some skill and knowledge to put a site up that will be an asset for you. For the design itself, it depends on what you would like it to be. It should be easy on the eyes when potential customers view it and easy to navigate for your potential clients.
If you have an older site and it is not mobile-friendly, it is time to get a newer better one. If you don’t have one, what are you waiting for?
The best way to pick out a newer design is to pick three websites that you like and tell us what you like about them and why. This helps us see a better picture of what you want.
The optimal design for a website is one that will be easy to navigate for the consumer. One that is mobile-friendly and responsive on all devices.
GBP stands for Google Business Profile, it used to be called Google My Business or Google Maps. Wish they wouldn’t change the name so much, but it is what it is.
In reality, this is the map pack or 3-pack where it is to be the most coveted spot to be in. If your business is in the top 3 spots that show the map of similar businesses they are the ones that get most of the clicks to their website and phone calls to their local business.
Whatever is on your Google Business Profile listing should be on your website.
GBP is the best way to be marketing your company online! If your keyword(s) are on top of Google in the maps, your company is going to get some major traffic to your site and also your phone ringing.
We offer GPB optimization, which means we would make sure your business has the correct category to help it rank properly. Check to make sure you have images, correct sub-categories (if needed), NAP (Name, Address, Phone), website URL, and business description are all correct. Your Google Business Profile should be filled out as close as possible to 100% to be optimized correctly.
For maintenance, we offer to help you with your GBP do these items listed below:
- Posting content
- Add images
- Respond to and like Reviews
- Posting offers
- Add questions and answers
- Plus more!
Being Social Online
If your business is on Facebook, YouTube, GBP, or any social network always hit the Like button and reply to anyone that may post on your online properties, it doesn’t take too much work. This is what being social is all about. Some businesses don’t do this and it is a must if you want to be taken seriously on the web.
If someone says something bad about your company, try to take it offline and see if you can rectify it that way. Of course, in some circumstances, you can delete their post. Always try to be courteous and have fun when social media marketing.
SEO services consist mostly of on-page. You want to be found in the local search and on-page SEO is the smart way for that to happen.
On-page is mostly getting the right keywords and the proper amount of content on your site for this to work and rank higher in the search engines.
Off-page is mostly citations with your NAP and other backlinks.
Marketing local SEO for local businesses on-page and citations are enough to propel you to the first page of the search engine results pages. Backlinks are not necessary, but for some tougher niches, they may be viable.
Search engines can’t read your website, but they can count the keywords and know if it should be ranked higher.
You can find out how you are doing online with Google Analytics and Search Console and they should be connected to your website.
For everything to work together, your website and GBP should be optimized and this is what you should focus on.
Digital Marketing Agencies
There are a ton of digital marketing agencies out there, but only the great Appleton digital marketing ones will help you along the way. Either by giving you weekly or monthly reports on what is happening with your marketing. These could consist of a graph on your visitors to your website, or how many people you have gotten to click on your ads.
Local Ads Agency is your place for digital marketing services in Appleton Wisconsin.
Internet Marketing Service Appleton WI
We offer free website and GBP audits to see what may need to be fixed and worked on. You can either do these yourself or hire someone that has inside knowledge of the two most important assets that every local business should be taking care of.
Do you want an awesome Wisconsin marketing company that will help your company get an ROI (Return On Investment)?
The first thing we need to do is get an audit of your GBP and website, we do this for every client we work with. It will let us know what is happening with your online presence. If you decide to hire us, we also look at your competition and see what they are doing, and then we work to make your assets better!
Ready to start? Get in touch with us today!
Here are some additional cities in Wisconsin we serve: